The U.K.'s Advertising Standards Authority has banned an iPhone ad because the agency said the claim that the handset can access "all parts of the Internet" is misleading due to the lack of Flash and Java support.

The commercial in question shows a person using the touch screen to flick through various Web pages.
"You never know which part of the Internet you'll need," A voiceover in the ad said. "The 'do you need sun cream' part? The 'what's the quickest way to the airport' part? The 'what about an ocean view room' part? Or the 'can you really afford this' part? Which is why all the parts of the Internet are on the iPhone."

Two viewers complained that the ads were misleading because the handset does not have Flash or Java support, which are integral to popular sites like YouTube.

In response, Apple said the ad was meant to highlight the difference between surfing the Web on an iPhone and on a normal mobile phone, which often restricts users to simplified, WAP-versions of Web sites. The phrase "all parts of the Internet" referred to site availability, not every aspect of functionality on these sites, Apple said.
Source: Information Week

Commissioned by Wired nearly two weeks ago, the study sought the voluntary participation of iPhone 3G users around the world to test their iPhone's network connection at TestMyiPhone.com and submit the honest results of those speed tests to an interactive Zeemap.

After analyzing over 2,600 submissions (and more than a thousand others that were discarded because they were either blank or included an incomplete set of results), Wired concluded that the widely reported iPhone data speed problems "have more to do with carriers' networks than with Apple's handsets."

Overall, the user-submitted results show that 3G networks are performing faster than EDGE around the world -- as would be expected. The best case scenarios reported 3G performance that was seven times that of EDGE, while other scenarios had 3G performing just as slowly as EDGE. In the worse case scenarios, users reported that they were unable to connect to 3G at all. Read
source: www.appleinsider.com

Computer world

One of the side effects of the arrival of Apple Inc.'s iPhone 3G will be a flood of original iPhones on the used market, according to a company that specializes in refurbishing Apple's electronics. And that's going to push down prices of the older phones.

The move also spells an end to most of the "gray" market in unlocked, or hacked, iPhones, argued Aaron Vronko, service manager at Rapid Repair, a Kalamazoo, Mich.-based company that buys and repairs used iPods, iPhones and Zunes.

"There's going to be a large push on the used market," he said. "A lot of the early adopters for the original iPhone are going to be the same people who want to be the early adopters for the second generation." And many of those people will want to fund part of their iPhone 3G purchase by selling their now-unnecessary iPhones.

"Even if you only get $50, that brings down the price of a new phone to $150 or so," Vronko said.

The price for a fully-functional used iPhone will fall from last week's price of around $200 to the $75-to-$90 range, Vronko said. Apple CEO Steve Jobs unveiled the new iPhone 3G on Monday and announced it would go on sale in 22 countries, including the U.S., on July 11.
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Iphone @ $199

Apple Inc. CEO Steve Jobs kicked off his company's developers conference today by unveiling a new iPhone that connects to faster 3G-based networks, includes built-in GPS and costs half as much as the current lowest-priced model.

The new iPhones -- $199 for one with 8GB of storage space, $299 for 16GB of storage -- will be available starting Friday, July 11 in 22 countries, including Canada, Germany, Japan, the U.K. and the U.S. By the end of the year, said Jobs at the Worldwide Developers Conference (WWDC) in San Francisco, Apple expects to be selling the iPhone in 70 countries.

In the U.S., the new iPhone will be sold at Apple-owned retail stores as well as the stores operated by its network partner, AT&T. As of Monday, the Apple online store was not taking pre-orders.

"We've learned so much with the first iPhone," said Jobs near the end of the 105-min. keynote. "We've taken everything we've learned and more and created the iPhone 3G."

He called out a number of things that Apple needed to add to the iPhone to take it to the next sales level, including 3G, enterprise support, wider availability, third-party applications and a lower price. "Everyone wants an iPhone, but we need to make it more affordable," he said.

At the new price points, the future iPhone will cost less than a comparably-equipped iPod touch, which currently sells for $299 for an 8GB device, a fact not lost on Ezra Gottheil, an analyst with Technology Business Research. "There's nothing to be lost buying an iPhone then, is there?" Gottheil said, who added that he expects Apple to revamp or re-price the iPod touch line soon.
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Introduction

Apple's SDK blows open the process of creating native apps for the iPhone by letting most any would-be coder get started.

Developers

According to iPhoneDevCamp co-founder Raven Zachary, "The fear [in the development community] today was that Apple was going to constrain the ability for third-party developers to distribute apps, in the same way they did with the iPod games market." Developers can sign up and download the SDK for free, which in turn allows Apple to reach out to a wider cross-section of would-be coders than they might have otherwise.reaction has been almost universally positive to Apple's SDK plans.
Developers had feared worse outcomes, such as having to submit their source code to Apple, and seemed willing to let Apple take a piece of their revenue and be the exclusive distributor for iPhone applications in exchange for getting a crack at the technology.

you're not going to be able to use anything other than Apple's official APIs (application programming interfaces), notes Ken Aspeslagh (via Daring Fireball). This isn't much of a shock, but it means that a lot of techniques learned developing unofficial iPhone apps will probably not work with the official SDK.

Multiprocessing problem

Apple's SDK documentation (embedded in the TechCrunch post) points out that the iPhone can only display a single application screen at a time, and urges prospective developers to spend a lot of time designing an application that can handle quick stops and starts. "In other words, users should not feel that leaving your iPhone application and returning to it later is any more difficult than switching among applications on a computer."
iPhone might not be able to support the processing demands required by multitasking, but plenty of other phones seem to be able to juggle more than one application at a time. I wonder whether future Apple-developed iPhone applications--like, say an iPhone version of iChat--will be subject to the same restrictions.

Intel's upcoming mobile processors

One interesting passage in the iPhone SDK documentation should give Intel something to think about. "If you have an existing computer application, don't port it to iPhone OS. People use iPhone OS-based devices very differently than they use desktop and laptop computers, and they have very different expectations for the user experience."

Intel has been pitching its upcoming lineup of x86-based Silverthorne and Moorestown processors as ideal for the next generation of mobile devices, because they can run any type of software that you can currently run on a PC. The chipmaker has a point in that if you're already familiar with x86 development process, you might find a Silverthorne chip an easier target than an ARM-based chip. But all those Mac and PC software developers will have to bring a totally different mindset to mobile development anyway. Those developers who have been doing this type of development already could have a substantial edge.

Sources

The iPhone SDK: The day after CNET News.com
Apple's iPhone SDK Strategy Both Promotes and Stifles Innovation Washington Post